Google’s March 2024 core algorithm update is penalizing sites made with AI generated content and it’s a fact that AI-generated content cannot meet the quality standards that Google’s various documentations outline. But there is still a way to use AI in a way that results in high quality content. Why AI Cannot Meet Google’s Quality … Read more
Today’s Ask An SEO question comes from Chandler, who asks: “If you don’t have a direct buying trigger on a particular page, how do you track the ROI of that piece of content? Particularly if you are not an ecommerce brand.” This is a fantastic question and one with multiple solutions. I’m going to break … Read more
In the rapidly evolving landscape of digital marketing, staying ahead of the curve is essential for businesses looking to maintain a competitive edge. With the proliferation of voice assistants like Siri, Alexa, Google Assistant, and Cortana, optimising content for voice search has become a crucial aspect of effective search engine optimisation (SEO). Let’s look at … Read more
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