SEOs are panicking that AI is taking over and their jobs are done. But I’m uncharacteristically optimistic this isn’t the case. Yes, AI has changed SEO forever (and will continue to do so), but it’s not going to kill it. We just need to adapt. How? By prioritizing “deep content” about topics that can’t be answered … Read more
In a recent Yext Summit, 27-year search marketing expert Duane Forrester shared advice on how to become a better SEO and develop the skills to better anticipate where search marketing is headed. Who Is Duane Forrester And Why His Advice Matters Duane Forrester is one of the rare search marketers who has experience on both … Read more
According to Census Bureau data, almost 5.5 million new businesses were started in 2023. That pushed the number of small businesses operating across the U.S. to 33.3 million at the time of this writing. Standing out from the crowd has never been more critical, and standing out is the number one reason for a brand … Read more
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