Smartphone Usage Statistics for 2024 (Surprising)

Smartphone Usage Statistics for 2024 (Surprising)

Smartphones have revolutionized the way we communicate and have boosted our productivity, allowing us to stay connected on the go. Back in 2014, there were 1 billion smartphone users. Now, the number is nearly 5 billion and forecasted to reach 6 billion by 2027. We’ll explore the latest statistics on smartphone usage, including smartphone habits … Read more

TikTok launches Search Insights to help creators identify trending topics

TikTok launches Search Insights to help creators identify trending topics

TikTok rolled out a new feature called Creator Search Insights, allowing creators to track trending search terms on the platform. Accessible through the app by searching “Creator Search Insights,” this tool aims to provide creators with valuable insights to inspire and enhance their content creation process. Why we care. Creating trending content has the potential … Read more

Daily Search Forum Recap: March 13, 2024

Daily Search Forum Recap: March 13, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google clarifies that page experience is not a direct ranking signal but core web vitals are (a limited one). Google shows reviews related to photos. Bing Webmaster … Read more

Google Search Console Adds INP Metric In Core Web Vitals Report

Google Search Console Adds INP Metric In Core Web Vitals Report

Google has announced that Interaction to Next Paint (INP), a new metric for measuring website interactivity, is now included as a key element in the Search Console’s Core Web Vitals report. As of March 12, INP replaced First Input Delay (FID) as a Core Web Vital, signaling a shift in how Google evaluates user experience. … Read more

How to optimize your crawl budget

How to optimize your crawl budget

Google doesn’t always spider every page on a site instantly. Sometimes, it can take weeks. This might get in the way of your SEO efforts. Your newly optimized landing page might not get indexed. At that point, it’s time to optimize your crawl budget. In this article, we’ll discuss what a ‘crawl budget’ is and what … Read more

How to Analyze Organic Keyword Data in Google Analytics 4

How to Analyze Organic Keyword Data in Google Analytics 4

Google Analytics 4 (GA4) is a tool that helps you better understand your site’s performance and visitors’ behavior.  But information on organic keyword data isn’t available by default.  So, we’ve put together this guide to help you view and analyze Google Analytics keywords reports, find valuable insights you can act on, and understand how to … Read more

U.S. House passes bill forcing TikTok owner to divest or face nationwide ban

U.S. House passes bill forcing TikTok owner to divest or face nationwide ban

The U.S. House of Representatives approved a bill requiring ByteDance, the owner of TikTok, to sell the platform or else face a total ban in America. Under the new legislation, ByteDance has a six-month ultimatum to divest its controlling stake in TikTok, or else it will lose its 150 million users in the States. Why … Read more

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