Day: March 26, 2024

Let’s Be Real: Reddit In The SERPs Lacks Credibility

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Let’s Be Real: Reddit In The SERPs Lacks Credibility

Google dramatically increased the amount of Reddit answers in the search results in order to surface actual user opinions but it’s becoming increasingly apparent that it’s having a negative effect on the quality of search results. Everyone seems to know it but Google. Lack of Expertise But Makes Sense User generated content that is typically … Read more

The helpful content system has changed – Marie Haynes

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The helpful content system has changed – Marie Haynes

Marie Haynes. March 27, 2024. The helpful content system has changed. As of March 2024, it is no longer its own separate system, but now, helpfulness is determined primarily on the page level by Google’s core systems. I spent some time reviewing Google’s previous wording to help us understand this significance of what has changed. … Read more

Daily Search Forum Recap: March 26, 2024

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Daily Search Forum Recap: March 26, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search Console is testing an Android App. Google is testing places and places sites in the search bar menu. Google spoke about if a business should … Read more

LinkedIn Ads launches dynamic UTMs for campaign tracking

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LinkedIn Ads launches dynamic UTMs for campaign tracking

LinkedIn is launching a new solution for monitoring campaign performance without third-party cookies. Dynamic UTMs, which will be available to all users globally by the end of March, simplify adding custom tracking elements to campaign URLs, improving tracking accuracy. Previously, marketers had to manually create UTM parameters for their campaigns, but with Dynamic UTMs, this … Read more

Turn data into meaningful customer moments

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Turn data into meaningful customer moments

In today’s experience economy, customers expect personalized and relevant experiences at every touchpoint. But maintaining that level of personalization at scale is becoming even more challenging with third-party cookies going away. Join our expert panel to learn how Salesforce allows marketers to unify customer data into a single view – helping you drive true omni-channel … Read more

YouTube issues guidance on when to post content for maximum reach

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YouTube issues guidance on when to post content for maximum reach

YouTube issued guidance to creators and marketers on the best times to upload videos for maximum reach. For news, trends, or content with a shorter lifespan, it’s best to post as soon as possible. However, if you’re sharing evergreen content, the platform suggests posting at whatever time suits you prefer. Live videos. To maximize reach … Read more

7 Content Marketing Reporting Tools for Data That Matters

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7 Content Marketing Reporting Tools for Data That Matters

Content marketing reporting tools allow you to track, analyze, and present data and qualitative feedback to your boss or client. Their main purpose is to look back on performance and help make data-driven decisions. This article lists a complete tool stack that will allow you to track all the metrics that matter in content marketing, … Read more

The 8 Best Website Traffic Analysis Tools

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The 8 Best Website Traffic Analysis Tools

Blog / SEO Strategy / The Top 8 Website Traffic Analysis Tools What exactly is sending traffic to your website? What country constitutes your largest user base? What keywords are you ranking highest for that are sending people to your site? What are your top-performing pages? When do you experience spikes and dips in traffic? … Read more

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