Gartner’s predictions that AI Chatbots are the future and will account for a 25% drop in search market share got a lot of attention. What didn’t get attention is the fact that the claim fails to account for seven facts that call into question the accuracy of the prediction and demonstrates that it simply does … Read more
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. We’re seeing more ranking fluctuations likely related to the Google March core and spam updates. Google Merchant Center Product Studio has new AI generated themed templates, one … Read more
Microsoft is reportedly using pop-up ads within Google Chrome to prompt users to switch their default search engine to Bing. Increasing numbers of Windows users have observed advertisements for Bing AI and Microsoft’s Bing search engine while browsing in Chrome. If users choose to accept these prompts, Microsoft automatically sets Bing as the new default … Read more
Performing keyword research is essential to understand what terms and phrases your target audience is using to search for information related to your business or content. But without the help of keyword research tools, identifying the optimal terms to integrate into your blog or online store content for improved ranking on search engine results pages … Read more
Blog / SEO Industry News / Google’s March 2024 Spam Update Rollercoaster: Manual Actions and First Results The second half of 2023 saw a flurry of Google algorithm updates. Surprisingly but ever since, many SEOs have been discussing how the SERP has decreased in quality due to the rise of spammy results. Marketers have also … Read more
Meta announced that CrowdTangle will be discontinued on Aug. 14, 2024, as the company shifts its focus toward developing new research tools. Until then, users can still access CrowdTangle and its Chrome Extension, with data updating in real-time. However, during this period, no new users can be added to accounts as the platform will be … Read more
Google is rolling out a change to the perspectives filter, renaming it from perspectives to forums. A Google spokesperson told Search Engine Land the word “forums” is a more intuitive name when seeking out that content. Google also told us that searchers can use this filter to hone in on results from hundreds of forums … Read more
Microsoft Advertising is piloting a new user interface for select users. The platform is yet to confirm a timeline of when the new UI will be rolled out to more users, however a spokesperson told Search Engine Land to expect more updates in the coming weeks. Navigation revamp. Microsoft Advertising’s new navigation layout is set … Read more
Today is day 10 of the Google March 2024 core update rollout and Google March 2024 spam update. We believe we saw the core update touch down on March 8th and 9th and some possible recoveries or fluctuations on March 12th. Now I see more signs of Google search ranking volatility likely related to the … Read more
Ever since the advent of ChatGPT, generative AI has been sort of a *** and sensitive topic across various industries, and for good reason! Forget the paranoia that artificial intelligence might take over humanity and usher in the age of the Matrix. The most imminent threat of generative AI is automation, putting people’s livelihoods in … Read more
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