A new study by Authoritas suggests that Google’s AI-powered Search Generative Experience (SGE), currently being tested with a limited group of users, could adversely impact brand visibility and organic search traffic. These findings include: When an SGE box is expanded, the top organic result drops by over 1,200 pixels on average, significantly reducing visibility. 62% … Read more
This is an excerpt from SEJ’s SEO Trends 2024 ebook, our annual roundup of expert opinions on what you can expect over the course of the next 12 months. Seeing troubled waters ahead comes with apprehension, but it’s also a gift. As much as disruption is inevitable in 2024, calls to the death of SEO are … Read more
Whether you’re starting out from scratch or growing your existing brand’s organic search presence, there’s nothing stopping you from disrupting the search results pages of your industry one step at a time. The key to doing this is keyword selection. Combine this with killer, shareable content and a solid link building strategy, and you’re well … Read more
Google is investigating a service disruption affecting Google News indexing, according to the Google Search Status Dashboard. There’s an ongoing issue with indexing in Google News that’s affecting all sites. Sites may be experiencing a decrease in traffic from Google News. We’re working on identifying the root cause. Next update will be within 24 hours. … Read more
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