Reading Time: 5 minutes If you’ve ever gotten quotes from SEO agencies, chances are you have seen SEO and online reputation management (ORM) being offered together. Or at the very least, spoken together in the same breath. But why is that? How exactly does your online reputation affect your visibility on search engines and your … Read more
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Search Engine Land’s Periodic Table of SEO Elements is back – and this time it’s interactive. Introduced in 2011 (originally known as The Periodic Table Of SEO Ranking Factors), the Periodic Table of SEO Elements is now updated for 2024. What is the Periodic Table of SEO Elements? The SEO Periodic Table is designed to help … Read more
Reading Time: 6 minutes According to Ahrefs, 96.55% of web pages get zero traffic. While you can’t control whether search engines rank your pages or not, what you can do is optimize them using SEO tips that actually work for the best chances of success. If blog posts and articles are a big part of … Read more
The search landscape is rapidly changing in 2024. We are long past the time of ‘ten blue links’ and are in an era where the average consumer has more possible digital touchpoints on their buying journey than ever before. As consumers, this is a great thing. As marketers, this is a layer of complexity that few are truly ready for.
Reading Time: 2 minutes Once upon a time, in the digital realm of Vizion.com, there lived a spirited eyeball named Viz. He had been part of the Vizion team since its inception in 2005. Viz was a diligent and passionate mascot, always using his spyglass to search the vast landscapes of clients’ websites for ways … Read more
In 2024, artificial intelligence (AI) is not just a trendy term but a valuable asset in your marketing arsenal. If you’re eager to embrace the future but find the technical jargon overwhelming, look no further. Together, we’ll demystify the complexities and shed light on some technical concepts. Our goal isn’t to become experts, but to know enough fundamentals to successfully leverage this new technology as part of our daily workflows and processes.
Marketers have more channels to worry about than ever before. New platforms like AI Search Engines and Chatbots are top of mind for many executives. But, how much attention should marketers heed to these channels? How do we contextualize new, exciting technologies with our overall efforts? We found these charts eye opening in their ability to do just that.
Reading Time: 12 minutes It should come as no surprise that the world of digital marketing (like so many other industries) is hyper-focused on artificial intelligence (AI) and advanced machine learning algorithms as we move into another new year. By now, we all understand that 2024 is likely to see more huge, economy-rattling advancements in … Read more
By now you’re probably used to hearing from us that we believe a big change is coming to digital marketing. We’re bullish on AI, as evidenced by our recent SEO posts. We are used to change as digital marketers, but this feels different. Momentum has been building since Chat GPT 3 was released a year ago, almost to the day. The advancements feel like an inescapable avalanche, growing in volume and speeding up at an overwhelming rate.
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