Are you struggling to attract organic traffic to your website? Do you find yourself questioning whether Google has even indexed your site? If you’re experiencing a lack of organic traffic, the reason may be a failure to index your site with Google. When Google fails to index your site or a webpage, it essentially is … Read more
GPTs, the no-code way to create custom ChatGPT experiences from OpenAI, allow brands to reach ChatGPT users in the GPT Store. Considering that 80% of Fortune 500 companies have registered OpenAI accounts, it’s an important market segment for most businesses to engage. It gives people new ways to try your brand’s products and services while … Read more
I’m going to flip the script for this post, which I rarely do. I’ll start with where I think the helpful content system can go from here and then provide the why after (for those that want to better understand some background about Google’s punitive algorithm updates). Here we go. I think Google’s helpful content … Read more
What Are SEO Leads? An SEO lead is a business or individual interested in the SEO services you provide. SEO leads that turn into clients can drive your agency’s growth. They help you build your portfolio, refine your skills, and generate profit. But it’s important to pitch more than you can handle. Why? Because not … Read more
Don’t expect a potential customer to trust you right off the bat. You may be telling everyone how great your service and/or product is (and you may even be right), but your competitors will be saying the exact same thing about their own company. Fortunately, there’s one way to help you stand out from … Read more
The big cookie crumble of 2024 officially began in January with Google’s initial roll-out of Tracking Protection for Chrome users. Any PPC marketer caught off-guard by this either haven’t paid attention to the signals for several years or haven’t corralled the necessary parties to create a cohesive strategy in response – or both. As an … Read more
Is there anything worse than going to a pharmacy to pick up your prescriptions? Okay, I’m sure there are a few things but it’s still inconvenient, right? Thankfully, many pharmacies have adopted home delivery services. Patients can request delivery of their medication come right to their doorstep. However, this presents some challenges. What if a … Read more
Ecommеrcе landing pagеs sеrvе as thе first touchpoint for potential customers visiting your onlinе storе. Thеy play a pivotal role in shaping thе imprеssion of your products and sеrvicеs, and thеir еffеctivеnеss can makе or brеak your convеrsion ratе. Wеll-dеsignеd and optimizеd landing pagеs can boost salеs, rеducе bouncе ratеs, and еnhancе customеr loyalty. Artificial … Read more
For e-commerce websites, optimizing product pages is one of the most critical aspects of SEO. Optimized product pages enhance the user experience and rank better for long-tail search terms, which typically have lower competition and high commercial intent. This is vital for ecommerce because users searching for specific products are usually further down the sales funnel … Read more
Digital marketing is the future. But that doesn’t mean you should ignore the present—or the past, for that matter. It’s true. Social media, email, search engine, and other types of digital marketing have the potential for immense success. But at the same time, they build on fundamental principles that have always been true. And, … Read more
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