ChatGPT for SEO? You’re Using It Wrong.

ChatGPT for SEO? You’re Using It Wrong.

Everyone in SEO uses ChatGPT. But even after all these months, I still see many folks using it wrong. Let’s explore three common mistakes and how you can fix them. Mistake 1: Asking it questions it doesn’t have the answer to Believing everything ChatGPT says is never a good idea, but believing answers to questions it doesn’t … Read more

Google: Use Hreflang When Sitelinks Go To Wrong Country Version

Google: Use Hreflang When Sitelinks Go To Wrong Country Version

Google’s John Mueller said if you see that your sitelinks in Google Search are going to the wrong country version URL on your site, then try using hreflang. John said on X, “This is kinda what hreflang is for (and even that isn’t a guarantee that languages/regions won’t mix).” Daniel_Howard posted an SEO issue where … Read more

Google Explains How 304 (Not Modified) HTTP Status Codes Can Go Very Wrong

Google Explains How 304 (Not Modified) HTTP Status Codes Can Go Very Wrong

Gary Illyes from Google posted how serving a 304 HTTP server status code can “backfire spectacularly,” even though the 304 can be a super useful signal for search engines. Gary Illyes wrote on LinkedIn, “HTTP 304 (not modified) is super useful to signal crawlers that the content they’re accessing hasn’t changed since it was last … Read more

Google Search Console shows the wrong mobile indexing status for some sites

Google Search Console shows the wrong mobile indexing status for some sites

About a week ago, Google did its last batch of moving sites to mobile-first indexing and some mobile-friendly sites were still noticing their sites were being reported as being crawled using desktop indexing. It turns out, there is a reporting bug in Google Search Console that may show the wrong mobile indexing status for some … Read more

Google Has Not Pushed Search Ranking Updates Where They Got Everything Wrong

Google Has Not Pushed Search Ranking Updates Where They Got Everything Wrong

Google’s John Mueller was asked about his feelings on the Google March 2023 broad core update and if he can honestly not say that the “update messed the SERP a bit up.” John responded saying, “I’ve seen a ranking update landing as “oops, everything is wrong.” There’s always room for improvement, I don’t think the … Read more

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