Are you curious about which digital trends will impact e-commerce SEO in 2024? We have analyzed the e-commerce line of business using Serpstat Market research data and experts’ comments. This in-depth investigation will explore the trending top 5, focusing on AI, sustainability, and exciting SEO tendencies. Analysis of SEO Trends Shaping the E-commerce Industry Typically, … Read more
Business professionals like yourself have way too much to deal with on a daily basis – innovation that goes a million miles an hour, tens of teams that deal with different aspects of the company, and competition that just won’t quit. Naturally, you’re always looking for the latest, most efficient tool that could make your … Read more
Microsoft is testing removing the estimated number of search results count in the Bing Search results interface. This comes after Bing began testing removing the cache link from the search result snippets. Google has tested this numerous times over the years, both in SGE and not. This one was spotted by Frank Sandtmann who posted … Read more
What Is Affiliate Marketing & How Does It Work? Affiliate marketing is a performance-based marketing practice that involves individuals or businesses promoting another company’s products or services. And earning commissions for the results they drive. Here’s how it works: Affiliate marketers (publishers or creators) generate content containing referral links provided by the affiliate program or … Read more
Google’s product data specification requirements guarantee that all product data submitted to the Merchant Center is formatted correctly to optimize success for both Shopping ads and organic Shopping listings. Each year, the search giant updates these specifications in a bid to try and improve shopping on its platform. The updates for 2024 have now been … Read more
Google has published its yearly update for its Merchant Center product data specification. Some of the changes listed below went into effect yesterday, April 9, while some go into effect on July 31, 2024, and others don’t go into effect until September 1, 2023. The last time Google updated the Merchant Center product data specification … Read more
Google’s John Mueller had another one-liner, this one he said, “keep in mind that SEO is not really about magic.” This was in response to trying to SEOs trying to find some magic by using various HTML elements and thus seeing some sort of SEO benefit to that “magic.” The original question on Reddit was: … Read more
Don’t settle for the one thousand row limit in GSC. In this tutorial, I explain how to get all of your Merchant Listings data from GSC, while covering some other ideas for working with the data via Analytics Edge. Merchant Listings can be incredibly powerful for ecommerce retailers. They are free product listings that show … Read more
What if you could get your ads in front of your ideal customers for a fraction of the price? LinkedIn Ads is well known for its high costs compared to other platforms. Still, there’s a way to target a similar B2B audience on Meta, where advertising costs are significantly lower. But this assumes two things … Read more
As a reminder, with the release of the Google March 2024 core update, the old Google helpful content update is no longer a thing. As we reported, Google has incorporated helpfulness signals into the overall core update, but that old helpful content update is no longer around. I still see people talking about how this … Read more
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