Last week, Bing Webmaster Tools introduced top SEO insights that give you some SEO tips for your site. It even tells you when you don’t have enough good links pointing to your site. Bing can show a message that reads, “Inadequate inbound links from high quality domains.” This was posted by Yoyao on X who … Read more
Market research is a growing multi-billion-dollar industry. Brands leverage market research insights to introduce customer-focused offerings and improve their experiences. From mobile-first surveys to social media analytics, researchers have access to a growing toolkit helping companies make data-driven business decisions. Here’s a breakdown of what you’ll find on this page: Market Research Industry Statistics Market … Read more
I noticed that an emphatic comment by Google’s VP of Search, Hyung-Jin Kim, at SMX Next in November 2022 passed without much discussion in the SEO community to this day. He said (my emphasis): “E-A-T is a template for how we rate an individual site. We do it to every single query and every single … Read more
Google is smart enough to showcase related reviews to a photo someone is looking at in a Google local business profile listing. In the case below, you can see a photo of vodka being served at the restaurant and then below it, Google shows a “related review” to that photo that mentions “Vodka.” Google can … Read more
What Is an Impression? Impressions refer to the total number of times a user sees an ad, video, image, or search result on an online platform. By tracking impressions over time, you can understand how often your brand‘s content is seen across platforms. And take measures to increase its visibility. Website impressions are recorded every … Read more
Google has updated the Understanding page experience in Google Search results help document to clarify how page experience and core web vitals are used or not used as signals for search rankings. In short, core web vitals are used in a limited way, while other page experience signals are not directly used as ranking signals. … Read more
Just because your website ranks well on desktop search results doesn’t mean it’s the same for mobile search. Desktop and mobile rankings can differ due to factors like the user experience (UX), the searcher’s location, and page loading speed. So, it’s important to see how your site performs on both types of devices. Mobile rank … Read more
One of the biggest mistakes I see time and time again with B2B content is that it misses the point that you are selling to a human. The naming conventions B2B and B2C have forced us to think that each need a completely different approach, but often they don’t. When we turn up to work, … Read more
Link building is arguably one of the most crucial steps to building a company’s SEO and dominating search results. After all, a strong correlation exists between a site’s search engine positioning and the total number of backlinks. Backlinks are the website version of social proof. The more backlinks your site has, the more credible it … Read more
We’ve scoured the internet to find the best content marketing examples from businesses of all types. Explore the categories you’re interested in to get inspired, boost your creativity, and brainstorm something great for your company. Blog Content Marketing Examples Writing blog posts is one of the simplest ways to attract and engage target audiences. And … Read more
421
229
714
826
543